WP: How to achieve 400 UPH with Locus Fast Pick
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Mary Hart, Sr. Content Marketing Manager
The concept of the “Circular Economy” was developed by Ellen MacArthur to address climate change, biodiversity loss, waste, and pollution by separating economic activity from the consumption of finite resources. Underpinned by a transition to renewable energy and materials, the circular economy is a system benefiting business, people, and the environment.
There are three main principles of the circular economy:
The diagram below illustrates the continuous flow of materials in a circular economy. There are two main cycles: the technical cycle (right) and the biological cycle (left). In the technical cycle, products and materials are kept in circulation for as long as possible while in the biological cycle, nutrients from biodegradable materials are returned to the earth to regenerate.

The focus of this blog is on the technological cycle, which covers items that are not biodegradable such as metals and plastics. In this cycle, products and materials maintain their highest possible value, while opportunities to generate value come through retaining the greatest proportion of labor and energy embedded in products.
The technical cycle of the circular economy functions through circles of activity between users; service providers; product manufacturers; and parts manufacturers. Each practice aims to maintain the highest value of a product by extending its period of use.
Circle 1: Share
The first circle in the technical cycle is sharing. In a circular economy, the practice of sharing is the use of a product by multiple users. For example, arranging a carpool so that a car can be shared by several people is less resource intensive than building more cars.
Circle 2: Maintain / Prolong
The second circle in the technical cycle is maintaining/prolonging. In a circular economy, the practice of maintaining or prolonging, keeps a product in its existing state of quality, functionality, and/or cosmetically to guard against failure or decline. In this case, the service provider keeps the product running smoothly through regular maintenance and repairs.
Circle 3: Reuse / Redistribute
The third circle in the technical cycle is reusing/ redistributing. In a circular economy, the practice of redistributing diverts a product from one market to another customer, so it is used at high value instead of becoming waste. For example, a supermarket can redistribute surplus edible food to a foodbank.
Circle 4: Refurbish / Remanufacture
The fourth circle in the technical cycle is refurbishing and remanufacturing. In a circular economy, the practice of refurbishing returns a product to good working order. This can include repairing or replacing components, updating specifications, and improving cosmetic appearance. For example, a car manufacturer can remanufacture the engine of a car along with other components when they are no longer useable.
Circle 5: Recycle
The fifth circle in the technical cycle is recycling. In a circular economy, the practice of recycling transforms a product or component into its basic materials or substances and processes them into new materials. Embedded energy and value are lost in the recycling process, therefore in a circular economy recycling is the last resort action.
As we review the “3 Rs” of our Locus Robotics’ sustainability initiative: Refurbish, Repurpose, Recycle, you will see how each “R” is a fundamental aspect of four of the five circular economy technical cycles described above.

Here at Locus Robotics, we actively drive sustainability across all aspects of our business. We comply with globally recognized social and environmental standards, and our primary goals is to create and deliver high quality, innovative warehouse automation that remains highly efficiency through its service life to identifying and implementing best-practice strategies and tactics to reduce overall waste across all areas of our organization.
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Mary Hart is the Senior Content Marketing Manager at Locus Robotics, a leader in autonomous mobile robot solutions for warehouses and supply chains. A seasoned B2B tech storyteller, Mary is the author of “The Total Guide to Warehouse Automation” and the host of the “Warehouse Automation Matters” podcast, where she explores innovations and strategies shaping the future of logistics. With over a decade of experience in content marketing, she has crafted impactful narratives for industries spanning robotics, SaaS, cybersecurity, and enterprise storage, bridging complex technical concepts with actionable insights for global audiences.
Her expertise has been recognized in publications like The Boston Globe, and she is passionate about empowering businesses to navigate digital transformation through education and thought leadership. Mary holds a Bachelor’s degree in English from Stonehill College, where she honed the communication skills that fuel her ability to translate cutting-edge technology into compelling, accessible content.
Connect with Mary on LinkedIn to explore her latest work in warehouse automation and industry trends.